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NAKAJIMA HEITARO PRIZE
What's New

Press Release
NEWS RELEASE
From CDs21 SOLUTIONS
Oct, 21, 2004

CDs21 Solutions announces
a logo for the "Optical Card"

- For clear distinction of compatible media and drives -

CDs21 Solutions (Secretary Office: Minato-ku, Tokyo; Chairman: Dr. Heitaro NAKAJIMA), a voluntary association promoting business models of various CD standards, will announce a logo (trademark registration pending) which indicates whether certain media or hardware comply with the recommended size of the "Optical Card." This event is in accordance with a previous announcement made this April on the recommended size (*) of the Optical Card, and will enable users to easily distinguish the compatibility of cards and drives, thus providing assurance in their use. .
Optical card logo
Optical cards, which are card-type media that can be played back on CD players and CD-ROM drives, are becoming more common in the recent years. In addition to sales promotion, which used to be the main area of application, they are now being used for commercial products such as game/edutainment software, recordable media, etc. However, since they do not comply with the CD specification in terms of size and shape, various types of products currently exist in the market. Their playback compatibility is not guaranteed, and there have been some extreme cases where the cards, or sometimes even the drives have been damaged.

To resolve such problems, CDs21 Solutions, following discussion among its member companies, decided upon a recommendable size for optical cards and announced it this past April. This announcement of a logo mark is a further measure expected to contribute to the creation of a user-friendly environment where optical cards can be used with more assurance, by indicating the media that conform to the recommended size and corresponding drives as well.

Following its previous efforts such as the issuing of the "Notes of Caution" (*) in September 2002, and the establishing of the recommended size in April this year, CDs21 Solutions now intends to actively promote adoption of the recommended size and logo mark to the industry in an effort to further expand the optical card business, as well as make proposals of possible applications. Some examples are shown below.

Examples of optical card applications:
- Corporate and sales promotion----Company brochures, catalogs, e-business cards andgiveaways
- Personal data recording----Membership cards and medical records
- Consumer products----Photo albums and trading cards
- Educational products----Edutainment software
- Electronic certification----Internet shopping/Electronic payment

* For more details on the recommended size, "Notes of Caution" and the logo mark, please contact the Secretary Office indicated below.
CDs21 Solutions' Activities
Various types of compact discs are currently standardized for the use of audio, video and data, and related commercial goods are made popular on the global scale. This proves that CDs are the most widespread medium among all of optical discs. The reason why CDs have spread so extensively as this is that the playback function and compatibility are appropriately secured among the players and drives of different models and different generations. This owes greatly to the untiring efforts of the CD associated industry sector.

CDs21 Solutions as a voluntary association was set up in April 2001 through friendly merger of Multimedia CD Consortium and the Orange Forum, both of which were thus disbanded on the occasion. It is the largest organization of its kind, a global body existing across the CD associated business. It is energetically engaged in various activities to aim at more and more improvement of compatibility among application products including hardware, discs, software and contents that are based on different standards. Its activity further encompasses the promotion and spread of CD associated services for contribution to the users as well as for the whole industry sector concerned.
As of today, CDs21 Solutions has the membership of 70 firms comprising mainly of optical disk and drive manufacturers.

Inquiries / Membership application
To : Secretary Office, CDs21 Solutions
c/o Philips Japan Ltd.Philips Bldg., Konan 2-13-7, Minato-ku, Tokyo 108-8507
TEL:03-3740-4592FAX:03-3740-5152(Mr.) W. Fujihira in charge


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